The Brand- Zagaleta

GREAT Article by ZAGALETA Because it is the only thing that can’t be copied! It was November 2013, and we were already talking about branding: “TEN GOOD REASONS TO INVEST IN ZAGALETA®” by Ignacio Pérez Díaz It’s a good time to travel back in time to see how we’ve evolved…Let´s go back to 2013. At current levels of pricing, investing in … Read more

Auditory Marketing and the formulations of emotions – ARK Architects – Neuroarchitecture

Sounditi composes soundtracks for companies thanks to the application of neuroscience techniques that allow the client to identify with their values. What does your company sound like? This is the fascinating question that the composer from Madrid, Alfonso González Aguilar, promoter of the Sounditi initiative, asked us,when he spoke about emotions, neuroscience and businesses. The … Read more